The Father-Daughter Project

Owning a first-generation Bronco is a reminder of a simpler time. When driving was truly an experience. A time when a slow Sunday drive during a warm June day was a family excursion. Tapping into the nostalgia of a vintage Bronco our clients can relive those memories and create their own modern-day adventure with the whole family

As the saying goes, it isn’t the destination but the journey. For our customers the journey starts in the creative process. From dialing in the design aesthetics, curating the little details and building a rendering to receiving physical samples, our customers find a lot of joy in personalizing their Bronco. Many times, the design journey is a collaborative family project. It’s an experience that brings generations together blending new and old. An increasing trend we’ve seen recently are the father-daughter collaborations. The featured Coyote EditionTM Bronco, is one of many father-daughter projects currently in the works. In this case, the college-age daughter from Chicago was looking for a Bronco that could be tailored to her personal style.

“It’s the first vehicle that we developed exclusively using our 3D configurator,” said Gateway Bronco CEO Seth Burgett. “We began on a Saturday morning Zoom call with dad and daughter in their Chicago apartment. We walked through each of the options in our configurator with a real-time visual.”

The Bronco that resulted from that brainstorming session will be a standout in the streets of The Windy City and far beyond. The daughter’s vision for her Bronco included Brittany Blue paint in a Glasurit finish, trimmed with painted ranger stripes and painted carbon fiber fender flares. The Bronco stands on 18-inch Blaney wheels, exclusive to Gateway Bronco.

The interior is the perfect complement to the exterior. It is decked out with high-back bucket seats sporting genuine Porsche leather and color-matched stitching, and a baseball-stitched leather-covered San Felipe roll bar. It has a Bimini top for that open air experience, a barnwood bed with a personalized logo on the tailgate, and Shelby GT350 steering wheel.

Safety and reliability are assured with the combo of a Kincer Chassis licensed from Ford Motor Company and 5.0-liter Coyote V8.

“They are already discussing the design of their next Gateway Bronco vehicle,” Burgett said. “It was an enjoyable project with the father-daughter design duo and it resulted in an impressive vehicle.”